SPONSORSHIP & BRAND PARTNERSHIPS

Your brand. In the race.

Reach winter-sports fans through in-game branding and sponsored competitions. Build your campaign around the audience, experience and budget that fit your brand.

Sponsorship from €1,000

Ski Challenge racer passing Mastercard branded trackside banners

BRANDS ALREADY FEATURED IN SKI CHALLENGE

Red Bull
Mastercard
Samsung
Intersport
Sunrise

A PASSIONATE AUDIENCE. REAL CAMPAIGN VALUE.

Put your brand where the action is.

Reach up to

200,000

Monthly active players

Mainly from Germany, Austria and Switzerland.

As low as

€0.10

Per 1,000 brand contacts

Reported for the St. Anton sponsorship campaign.

To date

90 million

Race starts

Cumulative race starts across Ski Challenge.

More than

78,000

Newsletter registrations

Registered for the Ski Challenge newsletter.

Audience and race figures describe the game overall. Campaign reach varies. The €0.10 result is based on calculated brand contacts, not measured ad views, and is not a guaranteed campaign rate.

BUILT AROUND YOUR BRAND

Your goals.
Your sponsorship.

Start from €1,000 and build a campaign around your brand, audience and ambitions.

We’ll help you find the right mix for your goals and budget.

Your sponsorship can include:

01

Brand & product sponsorship

Showcase your brand or product in the game, from trackside branding to integrated product placements.

02

Sponsored events

Engage players through competitions built around your campaign.

03

Newsletter presence

Bring your message to the Ski Challenge community.

04

Social media presence

Extend your campaign across our social channels.

05

More ways to get involved

Explore additional opportunities with our team.

BRAND & PRODUCT SPONSORSHIP

Your brand.
Your product.
Part of the game.

Bring your brand and products into the racing experience.

From branded areas to product placements at the start house, we’ll help you find the right integration for your campaign.

Samsung Galaxy Z Fold7 and Z Flip7 product branding on the Bormio start house in Ski Challenge

Samsung Galaxy product sponsorship at the Bormio start house.

GEAR UP campaign artwork featuring a Ski Challenge racer

REAL CAMPAIGN / 2024

Real equipment.
Real reasons to race.

GEAR UP brought equipment prizes into a Ski Challenge tournament.

HEAD, STÖCKLI and GIRO featured in the campaign. See how a competition connected the game with winter-sports equipment.

FROM IDEA TO STARTING GATE

Your objective. Our starting point.

01

Tell us your goal.

Share your campaign idea, audience and timing.

02

Find your format.

We confirm available placements, rights and scope, then prepare a proposal.

03

Make it happen.

Agree the dates, delivery and reporting before your campaign begins.

BEFORE WE TALK

A few things
worth knowing.

Which placements are available?

Availability depends on the track, campaign dates and existing partnerships. Paul will help you find a suitable option.

What can we expect from reporting?

We agree the measures and reporting period with you before delivery. Ask Paul for current audience information relevant to your campaign.

Can you support an on-site activation?

Retail and on-site activations are discussed with LAOLA1. Scope and delivery responsibilities are agreed separately.

YOUR NEXT CAMPAIGN STARTS HERE

Let’s build your next
winter-sports campaign.

Tell Paul your goals, timing and budget. Explore the available options and find the right starting point for your brand.

Book a call

30-minute Microsoft Teams call with Paul. Choose an available time.

Write to Paul

Tell us what you have in mind. Paul will reply by email.

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